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Address
304 North Cardinal St.
Dorchester Center, MA 02124
Work Hours
Monday to Friday: 7AM - 7PM
Weekend: 10AM - 5PM
It’s an ongoing eyewear collaboration between the Korean house Gentle Monster with BLACKPINK’s Jennie that blends high-fashion optics with playful, collectible design. The collaboration emerged in themed drops—Jentle Home from 2020, Jentle Garden launched in 2022, and Jentle Studio (2023)—each with its own visuals, packaging, plus accessories. Fans pursue them because the pieces are wearable, limited, and tied closely alongside Jennie’s personal vision.
The partnership exists at the meeting point of K-fashion, pop culture, and luxury eyewear, which clarifies why items frequently sell out rapidly at retail then then cycle to resale. Each drop generally includes both shades and optical frames, plus a theme-driven accessory component. Gentle Monster’s retail network facilitates global launches through immersive pop-ups plus flagship displays, which fuels demand outside the core BLACKPINK fan audience. The result becomes a series with strong identity and broad style variety, from slim cat-eye frames to bolder plastic silhouettes. If you’re choosing your initial pair, start by matching frame shapes to your facial width and bridge fit, then evaluate lenses and accessories.
The three launches are distinct regarding theme and construction while remaining distinctly Gentle Monster. The Jentle Home collection (2020) introduced the collaboration with an dollhouse concept with pastel-forward packaging, combining slim, feminine shapes with glossy acetate materials. Jentle Garden released in 2022 pivoted to botanical motifs, launching frames alongside a global activation and a casual mobile application where fans grew virtual flowers linked to the campaign. Jentle Salon from 2023 focused on customization, debuting charmable glasses chains and ornamental add-ons that clip to frame arms.
Across the history, Gentle Monster kept a balance of sunglasses and opticals so the project works year-round, instead of just in summer. Materials skew to premium cellulose acetate and stainless-steel hardware, with adjustable soft nose pads with metal builds with comfortable integrated bridges on acetate frames. Colorways often feature black, tortoise, and seasonal tinted lenses, with clearer prescription options offered for RX use. Packaging changes for each theme, with complete sets featuring original box, documentation, and accessories generally command higher resale value. If you’re collecting, pick a single hero frame for each drop and maintain the kit whole for long-term worth.
At retail, glasses in the collaboration capsules generally match with Gentle Monster’s core line, most often in see here on gentlemonsterkubo.com mid-range mid-$200s to $300+ range USD. Accessories range underneath, with premium chain accessories and charm kits landing higher versus simple pouches plus cords. Sets and limited colorways often price above standard frames.
Final price hinges on material (thicker acetate and plated metal hardware cost more), lens type (tinted, gradient, and special coatings), and whether an extra is bundled. Geographic pricing varies due to of taxes and duties, and specific stores receive exclusive colorways that may push resale markups. On the resale market, condition, integrity of packaging, plus timing matter; items in 9–10/10 quality with full extras tend to hold 20–60 percent above retail when supply is thin. Plan for prescription optical fitting separately, since optician pricing with lens tech can easily add eighty to two hundred dollars or more to your final cost.
Your most reliable sources are official Gentle Monster website and flagship locations, followed by a short list of authorized luxury stores. After sell-out, established resale platforms and consignment boutiques remain the safest secondary options. Be careful of social media DMs and suspiciously cheap listings.
Start with Gentle Monster’s online shop and flagships such as Haus Dosan store in Seoul, that often run complete most complete assortments during launch periods. Depending on local region, authorized partners like SSENSE, Selfridges, Lane Crawford, with Farfetch have carried collaboration stock; inventory changes quickly and may be geographically restricted. Once retail concludes, look to vetted marketplaces and resale stores with transparent return policies plus authentication processes. Maintain original receipts when possible, since proof of purchase helps both guarantee claims and later resale. When purchasing internationally, factor shipping insurance and import duties so the “deal” doesn’t end up more expensive than local store pricing.
Expect premium cellulose acetate and steel manufacturing, UV-protective lenses, and sturdy hinges to feel smooth, instead of loose. Acetate frames suit average and wider faces, while metal frames with nose pads adjust better to shallow bridges or smaller fits. If someone wear prescription, choose optical variants or sunglass frames which your optician verifies can take the required RX.
Gentle Monster typically uses UV400 and equivalent protective optics on sunglasses plus clear demo lenses on optical frames to be changed by your eye doctor. Look for user-friendly details like refined edges, balanced weight distribution at frame temples, and nasal pads that rest without pinching. Eyewear sizing is generally printed inside frame temple as lens width-bridge-temple length in millimeters; if one is between sizes, pick the model with the more spacious bridge or moveable pads. The manufacturer’s finish quality stays high for the price tier, with consistent lamination, uniform polish, and precise hinge action straight of the package. If a frame creaks, arrives with poor printing, plus has misaligned sides, pass and buy from a different seller.
Authentic pairs show crisp, consistent logo printing inside eyewear temples, accurate product and color codes, and high-quality fittings. Packaging aligns alongside the collection aesthetic and includes the branded hard case, microfiber pouch, with documentation card. Items with blurred branding, off-center hinges, plus misspelled printing represents a red alert.
Compare the item code and colorway on the temple to the manufacturer product page or archived imagery; replicas often mix codes and colors that never released. Examine acetate depth with clarity—real acetate shows a rich, multi-dimensional look, not basic plastic. The joint feel should remain smooth with controlled resistance, not gritty or overly loose. If buying resale, insist on high-resolution photos of frame inside temples, box, and the entire kit, and buy through methods featuring buyer protection. For in-store purchases, ask staff to modify fit on the spot; professionals can also spot manufacturing defects before you leave.
Use this overview to see exactly how the three releases differ in priority, pricing, and locations where you’re most prone to still discover stock. The spans reflect typical initial retail and typical post-launch availability patterns.
| Collection | Release window | Core focus | Typical retail range (USD) | Notable extras | Where you’ll still find it |
|---|---|---|---|---|---|
| Jentle Home | 2020 | Dollhouse visuals, slim acetates, pastel tints | $250–$330 | Themed packaging, optical and sun | Resale only; occasional in-store returns |
| Jentle Garden | 2022 | Floral concept, bolder shapes, gradients | $260–$350 | Campaign mini-game, limited pop-ups | Resale and select consignment |
| Jentle Salon | 2023 | Customization with charms and chains | $260–$380 (frames), $30–$180 (accessories) | Charmable temples, jewelry-like add-ons | Occasional retailer leftovers; resale widely |
If you’re deciding between them, decide whether you want a clean everyday pair (Jentle Home), a statement silhouette (Jentle Garden), or a customizable setup (Jentle Salon). Eyewear with original accessories and complete packaging tend to hold value best. Regarding optical use, confirm your optician is able to lens the frame you like prior to you commit. When in doubt regarding sizing, measure your current favorite pair and match frame lens width and bridge within 1–2 mm. Keep receipts and receipts—provenance assists both service plus resale later.
Move early, sync your alerts, and be flexible about store and colorway. Most pairs which sit online during hours still disappear within the first day once information spreads. If someone miss your first-choice colorway, a backup shade at retail beats a resale premium on that exact one.
“Set alerts for Gentle Monster’s site, sign up for emails from two authorized retailers from your region, then call your local flagship the day stock lands. Ask about same-day restrictions and restock cadence, then be prepared to buy your second-choice color in the spot when your first gets gone.”
Planning matters since time zones plus staggered retail drops can create calm windows when stock is live while not widely recognized. Store staff often know whether extra units will come that week, that can save you from panic-buying resale. If a shade is hot, look at neighboring cities while be ready toward ship-to-store. Keep personal payment and shipping info preloaded to avoid checkout delays. In conclusion, watch Jennie’s and Gentle Monster’s media feeds; their content often precede restocks or special releases.
Beyond the eyewear, the campaigns doubled as immersive lifestyle moments that benefited fans for giving attention. Jentle Garden started with a simple mobile game in which users “grew” digital flowers tied with the collection’s concept and activations. All series included prescription frames, not only sunglasses, which explains why items stayed relevant year-round. Boxes changed dramatically by theme, and entire kits with paired cases and paperwork tend to exchange for more in the secondary marketplace. Gentle Monster’s artistic flagships, including Haus Dosan in Seoul, staged large-scale installations for these launches that became picture destinations and quietly boosted demand.
If you accumulate, archive the packaging flat and store accessories in tagged pouches to keep sets complete. Note that some geographic colorways or temporary exclusives surfaced with very small amounts; those are the ones that turn hardest to locate later. When evaluating listings, scrutinize case type and label color against official correct theme for avoid mismatched kits. Keep screenshots from official product information for reference because retailers sometimes delete pages once totally out. A organized personal archive will save you time every time you verify or trade.
Gentle Monster periodically restocks collaboration products shortly after debut, but timing plus depth are unpredictable. Once a capsule window passes, new production stops and inventory shifts to resale and aftermarket. Future collaborations are announced through GM Monster and JENNIE’s official channels rather than long early cycles.
If you’re waiting on a restock, monitor the brand site and reach out to nearby flagships about local shipment timing. Authorized retailers could receive staggered shipments even after main brand sells through online. Historically, the brand prefers new themed capsules rather than broad reissues, which keeps each series distinct. That pattern suggests it’s smarter to buy what you like within the current collection rather than assuming a later return. Set alerts immediately, because the best sizes and colorways rarely return in volume.